Social media marketing is about being part of the online conversations pertaining to your industry, products and services.
When you engage and excite your audience with Social Media Marketing you can get your brand in front of the people that matter most to your bottom line. If you build it, they may come, but only if they remember you or see you in the first place. Social Media gets you seen and gives you the control to shape how you are perceived.
Our approach to Social Media Marketing is to focus on spreading a message virally in the form of text, images, or widgets through the social web in order to gain visibility and traffic for our clients’ websites. By engaging users on such sites as Facebook, Twitter, and Google +, we are able to help our clients stay on the radar of their potential clients and devoted fans, while simultaneously building the strength of their brand(s).
Each social media client receives an assessment questionnaire, which helps us to shape a unique social media strategy that will meet their specific goals and directly relate to their established brand image. Once a plan is in place, with a content calendar and goals established, our team makes a point to not only meet the goals established, but to also, stay abreast of conversations online in the clients’ sphere so the content is always current and users begin to rely on the clients’ social media updates for information.
Feel free to contact us if you have any questions.