Ecommerce websites should be developed from the outside in. Meaning, the direction of the design efforts should focus on meeting customer needs and expectations. In plainer terms, we would call this usability with the primary goal of making the shopping experience simple, intuitive and pleasant.
Ecommerce is not just about showcasing products in a catalog with a BUY NOW button but rather it’s about empowering your business to reach customers who want or need to buy your products or services online – rather than by phone, fax or in your store.
As much as we are distressed by the idea of pigeonholing ourselves and commoditizing our business by saying we are a full service agency, the plain truth is that we bring all the dance moves with us when we perform for you in building your online store experience. Sure we do the pedestrian service of website design and eCommerce development and even the ancillary (though necessary) services like search engine optimization, logo design and even web copy. Ultimately though when it comes to designing a shopping experience and powering it with a shopping cart technology, our value shines when people pull out their credit cards or Paypal or Google checkout passwords and trust you with their money.
Read this carefully. We create shopping experiences for products as mundane as electronic components for golf carts to very high-end custom carpets from around the world. Whether you are selling one product or thousands of products, not only can we design a proven shopping experience but our “Open-Access” shopping cart systems will give your site access to features, functions and SEO tools well beyond other ecommerce platforms. And if you are selling to the end-user customer or to an intermediary or reseller, we can design the right look and feel to maximize your sales and customer loyalty to your brand.
Now it should be said that a service business is only as a good as its people. We have a rather compelling set of worker bees who have put in their time at other companies to learn the best practices of the online industry and they bring this vast wealth of knowledge to your website. Our vision is to perpetuate a multi-year business and sometimes even personal relationship with you and work with your company on an ongoing basis.
View our extensive portfolio of ecommerce sites to get a deeper perspective on our design capability. It’s worth the visit.
Feel free to contact us if you have any questions.