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Methodology
Our Online Branding Methodology
It is our approach to ensure that all development is designed with our client’s resources in mind. We understand that Internet development needs to be a collaborative process to ensure that your site’s maintenance is easily operated and that web technology is applied to yield the most benefit to you and your site visitors.
We will give you the advantage of working with a full-service technology company (with years of design experience) that will utilize only stable, up-to-date and compatible technology for your site. We also have the ability and experience to make sure that your website can integrate with most legacy business software you currently have in place. Our solutions are scalable, allowing your company to grow your site content and web features in the future.
OUR PROCESS:
Consultation:
The first priority in implementing a new web site solution is to assemble a list of content requirements (i.e. pages) that the web site must contain in order to fulfill its various objectives. This list is then transformed into a navigational structure and general site outline. Further consultation will involve adding and subtracting pages from the list and then reorganizing the linking structure until a final web site structure including all navigation paths is confirmed.
The next step is to review functional requirements, recommendations, design guides or brand specifications you need while also having discussions regarding personal tastes and recommendations for the site’s layout. This will also include an initial review of the different initiatives you intend to promote through the site plus an analysis of best business practices of similar sites.
What follows will be a series of exchanges of designs with constant feedback and updating. The end result will be Photoshop files that contain stylings for the core web pages of your site including the home page with site framework and any internal page styles.
Base Installation and Modifications
Includes setting up the development environment, the database, and the base system. It will also include making any required modifications to the base system (changes within existing site administration areas, as oppose to module development). This will often be done in tandem with the graphic integration process.
HTML Template Creation
At this point we will develop the integration page templates for the basic page types the site will utilize and these will then be handed over to developers. We envision the following pages to be included in your site:
- Home page
- Client Solutions
- About Us
- Consultant Profiles
- Testimonials
- Contact Us
- Public Workshops
- Public Workshops Registration form (including payment options)
Testing:
LA Dezign will ensure that all features are working correctly and that the site maintains functional and visual integrity across all major platforms.
Modules Integration and Augmentation:
This includes the addition and custom programming of any features that are not currently part of the base installed system.
Launch the site. Celebrate!
Feel free to contact us if you have any questions.
What Others Are Saying
Top rankings aren't just about leads and sales. It's about the long-lasting appearance of our brand for relevant keyword phrases on major search engines. We continue to enjoy the the broad coverage we need year after year.
Designing our updated website was a very professional and organized experience because of LA Dezign's extensive "Site Reviews Process". They made it so much easier to make those difficult design decisions.
In an industry like ours, you only get one chance to make a first impression. That's why I chose LA Dezign to manage and help create our website. They came highly recommended by colleagues and lived up to the recommendation by always being responsive, creative and a true partner for my company's needs. The team we work with is innovative, but also personable. We are lucky to have them as a partner and would recommend LA Dezign to anyone or any company who is looking to have a website or SEO (search engine optimization) to help their company look good and get ahead in their industry.
LA Dezign knows SEO and social media down cold. In the past we have used other firms to help us drive traffic, but LA Dezign was able to get us traffic to our niche market where others failed. Highly recommended.
LA Dezign is a productive work horse when it comes to getting presence on the web. They have a boutique feel but with a huge corporate punch. My company went from page who knows what to page one in 6 months!
Do you find the Internet to be confusing? Don’t feel alone. The rules seem to change daily. Only qualified professionals should be handling your website. LA Dezign is THE web professional firm for you. I have been with LA Dezign for years. Their experienced and professional personnel make it easy to look good on the web.I am with LA Dezign!
The people at LA Dezign were absolutely diligent in their efforts to make our new website the best it could be. The entire crew was stellar but special commendation goes to Anne Nauber who worked with us closely and handled every one of the project’s twists and turns with calm professionalism. We couldn’t be happier with their work or with our new site - especially because, within a week of launch, it played a key role in landing us a new client.
I can't thank LA Dezign enough for the incredible job they did on our website. The attractive design and user friendly menus make navigating through our website a breeze. It was truly a pleasure working with them. They made the entire process of building a website smooth and comfortable. I look forward to their continued support with all of our future website needs and to encouraging others to have their website designed by LADezign as well.Founding DirectorFor Children with Dyslexia and Other Learning Disabilities
"It’s a pleasure working with LA Dezign's responsive team. They deliver contemporary websites while maintaining an old-school service-oriented culture."
Jason and his team at LA Dezign came highly recommended and we're thrilled with the results. Anne re-branded our legacy web site with a clean, intuitive and beautiful design that our customers love. And their e-commerce and content management experts ensured that our site was ready and open for business prior to our biggest sales day of the year. Thank you LA Dezign!